Picture This Advertising may have a large majority of our clients as commercial business owners, however, that does not mean we do not LOVE working on personal vehicles! Check out this fantastic design and installation done on a personal vehicle for a couple that could not have been better clients! From your business vehicle to your personal every day car, let Picture This make sure your vehicle wrap stands out!
We all know that looking like a professional business makes a difference in how our current customers perceive us. However, did you know that not looking professional can have an adverse effect on getting new clients? Studies show that 90% of all purchasing decisions are made subconsciously. On top of that, over half of consumers report that they have avoided a business because it looks like it would be dirty. Most telling though is that 95% say that the exterior of a business has a lot to do with if they will shop there. This is so important to remember when it comes to how you present your company through advertising. If your vehicle wrap is the first thing your potential client sees and it leaves a bad taste in their mouth, since most purchasing decisions take 2.5 seconds, you may have sold yourself out of a sale. Maintaining a professional looking wrap is an easy way to make sure your potential clients know they can trust your business to take care of their needs. After all, how could they trust a company with their things, when the company cannot take care of their own things? Interested in knowing more? Call Picture This Advertising now to learn more!
At Picture This we have a specific standard for treating our customers. Our wrap process allows us to effortlessly maintain that level of customer service. When we start working with a client, we sit down and discuss their business and advertising needs. One thing we pride ourselves on is advising our customers on what we have seen to be best, even if that is a much cheaper option. We are here to help our customers make the best decision so that their company can grow! After we discuss what they need, we get into the wants of the design with them. After we know what they need and what they want, we pass that information to designers that have been tested in a wide variety of styles by our president in order to find the designers that represent the level of quality work we want to produce. Our designs, or as we call them mock-ups, then go back to the client. We offer multiple revisions on our mock-ups so if you are not happy with the first look, you will not pay more to get the design where you want it! Once scheduled for install, get excited! The day before install you hand wash the vehicle and drop it off on your install date. Once your wrap is installed, we call you and you become a fan! That is our ultimate goal, every client leaves a happy fan of Picture This!
Here at Picture This, we love doing wraps for our business clients, but some of our favorite projects are personal vehicles! This is a wrap we recently completed on an HHR. We love the way that this came out.
We can put your message anywhere! On Anything! If you want your name on it, we can do it. Picture This Advertising does everything from business cards to vehicle wraps to guerilla marketing! If you can dream it, we can do it!
This is our most recent Boat Wrap and we absolutely love the way it came out! We did this wrap for Premier South Roofing. As with all of our wraps, we went through our process of first quoting the job. Then, upon approval and a deposit from the client, we get a mock-up, or digital proof of the design, ready for our client. Usually, we have to go through at least one round of revisions to get the exact look our client is looking for, but we will work hard to make sure that no matter how many revisions, we make the client happy! Then we get to the fun part!! We schedule the job and get to wrapping. By far our favorite part is seeing the look on the client’s face when their design is realized in person!
Here at Picture This Advertising, when you come to talk to us about a wrap or anything for your business, one thing you will hear repeated is brand consistency. We want what we do for you to help your business. If you have a different look for everything for your business(vehicle wrap, business cards, outdoor signage. etc.) it will not look nearly as professional as if everything has brand consistency. See the above picture of Comeback Restoration’s Fleet for an example. When you check that out you will see that the two box trucks, the back window of the pickup, and the building signage are all consistent and recognizable. This is what we want for your business. Stop by today and let Picture This Advertising help you look as professional as possible!
Advertising is something most businesses do to ensure growth and sales but, what is successful advertising? Picture This Advertising has put together some of our top tips for successful advertising.
1. Know Your Audience
If we were putting together a campaign for a bouquet of flowers, we wouldn’t place that ad on a box of allergy medicine. However, an ad for the new ice cream shop in town would be well placed next to a playground. Make sure you are placing your advertisement in a place that your target audience will frequent. The best thing about vehicle wraps is that the target audience will see if you can guarantee. Possibly people who did not even know they were looking for that product or service will see it and call!
2. Invest in Quality
If you put out your advertisement and a month later it is tattered and worn, people will think that you do not care about your business. Quality even over quantity in this situation will make a big difference. That is why on our vehicle wraps at Picture This Advertising we use 3M materials. As one of only two 3M certified installers in Louisiana, we can offer the high quality of 3M vinyls and the peace of mind with a 3 year warranty on our wraps.
3. Less is More
When we see a paragraph next to an image, our eyes will always catch the image first. That applies to successful advertising as well. If you can explain your entire business in one picture, do it! Your logo should be memorable and your advertisement should explain your business with as few words as possible! Most people will use a search engine to find your business, so all of your contact info is not necessary, just be memorable. If you own a cleaning service, show someone cleaning. The audience will know what you do and, with a memorable logo, be able to find your business online to give you a call.
4. Track what works
Our last tip is to track what works. If you can, ask your customer how they heard of you and if they saw your wrap as opposed to your tv commercial, make a note and then use what works. Studies show that for every $1 spent on a wrap, you can generate an average of 2,520 impressions. That is a lot of bang for your buck!
We hope this helps you make the best possible decision on how to have a successful advertising campaign for your business!
Check out this awesome full trailer wrap for St. Paul’s football team! Love how cool this came out! Check out our Gallery for some other amazing wraps we have done Picture This is here for any wrap you can think of, from a full wrap to a couple of decals, we have got you covered!
New partial van wrap for the ever professional Dante Ultimate Cleaning of New Orleans. Another amazing example of a partial wrap with a HUGE impact! Here at Picture This Advertising, we love working with professionals trying to grow their business! Contact Dante @ 504.881.4858 for all your professional cleaning needs.